By outcome · Churn analysis

Churn analysis software that tells you why users leave, not just how many

Most churn analysis stops at a number. You learn that retention slipped two points last quarter, maybe which cohort, but never why those accounts actually walked. Behavior tools show the disengagement curve and feedback tools show the angry tickets, yet the two never meet, so the real reason for the churn stays a guess.

UserInsight joins them. It looks at how at-risk users behave and what they say in tickets, reviews and surveys, then surfaces the themes that actually precede churn, so you can fix causes instead of reacting to cancellations. It also flags accounts showing the same pattern early, while you can still save them. Everything runs on aggregate, consented data with no PII exposed, and each churn driver links to the signals behind it.

or see it on a sample product ↓

Unify · surface the why · traced to evidence

Insight Studio

Aggregate & consented · no PII

Sample product

Unified sources

Ready to analyze

has signals waiting across usage, tickets and reviews. Surface the insights to see why users churn and what to build next.

Usage spark Support ticket Review ★ Survey Session → one clear answer

Surfacing insights

Analyzing

Headline insight

Live, interactive · aggregate sample data

Every insight traced to its source signals · aggregate & consented · no PII exposure

USAGE FEEDBACK TICKETS REVIEWS SURVEYS

Traced to source evidence

No PII · GDPR-friendly

Why it works

What your team gets with churn analysis

The real reason they left

Churn drivers come from behavior and verbatim feedback together, so you address the cause rather than the cancellation.

Early warning

Accounts showing the same pre-churn pattern are flagged while there is still time to intervene.

Fixable, not fatal

Each driver is specific enough to put on a roadmap, turning churn from a lagging number into a list of things to fix.

What it handles

Unified, analyzed and surfaced, automatically

UserInsight unifies your sources, reads behavior and voice together, and surfaces the churn reasons, feature requests, friction steps and themes, each traced to the signals behind it.

Identifies the themes that precede churn
Joins disengagement behavior with customer voice
Flags at-risk accounts early enough to act
Segments churn drivers by plan and cohort
Links every driver to its source signals

INSIGHT Surfaced

Top churn reason

Onboarding stalls before the first project

+12% churn frustrated

traced to 214 tickets + a 9% drop-off at onboarding step 3

1 Slack + Teams notifications 312

2 Bulk import from Asana 188

Usage + voice · unified Aggregate · no PII

Why UserInsight

One platform that fuses behavior and voice

Not an analytics tool that only shows the what, not a feedback repository that is blind to behavior. UserInsight joins both and surfaces the why, on aggregate consented data with no PII.

Unifies every source

Usage analytics, tickets, reviews, surveys and in-app feedback come together in one model, so behavior and voice finally live in the same place.

Surfaces the why

You do not write a query and wait. UserInsight tells you why churn moved and what to build next, ranked and quantified, the moment it changes.

Traced to evidence

Every insight links back to the specific tickets, reviews and events behind it, so you can click through and trust what you act on. No black box.

Good questions

Questions about churn analysis

It correlates the behavior of churned and at-risk users with what they said in tickets, reviews and surveys, then surfaces the themes that consistently come before churn. Because each driver links to its evidence, you can verify the cause rather than trust a model blindly.

It flags accounts displaying the same pre-churn patterns early, which gives your team a window to reach out. It is decision support for retention, not a crystal ball, and it shows the signals behind each flag so your team can judge the risk.

Read every user insights question

Explore more

See every use case See pricing Back to the platform

Stop guessing. See why users churn and what to build next.

Unify your usage data, feedback, tickets, reviews and surveys, and UserInsight surfaces the why, automatically. Aggregate and consented, with no PII.

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Unifies usage, feedback, tickets, reviews and surveys · traced to source · no PII