UserInsight

Feedback & research · In-app surveys

In-app surveys that target the right moment and explain the answers automatically

An in-app survey is easy to launch and easy to waste. Blast everyone with a five-question form and you annoy your users and bias your data. Then the responses pile up in a spreadsheet, and the team that ran the survey never finds time to actually read all of the open-text answers where the real insight hides.

UserInsight makes the in-app survey worth running. It triggers the right question at the right moment for the right segment based on behavior, then analyzes the answers for you, theming the open text and pairing every response with what that user actually does. You get a clear read in minutes, not a backlog of unread responses. It runs on consented, aggregate data with no PII exposed, and each theme links back to the verbatim answers behind it.

Unify · surface the why · traced to evidence

Insight Studio
Aggregate & consented · no PII

Sample product

Ready to analyze

has signals waiting across usage, tickets and reviews. Surface the insights to see why users churn and what to build next.

Usage spark Support ticket Review ★ Survey Session → one clear answer

Surfacing insights

Analyzing

Headline insight

Live, interactive · aggregate sample data

Every insight traced to its source signals · aggregate & consented · no PII exposure

USAGE FEEDBACK TICKETS REVIEWS SURVEYS

Traced to source evidence

No PII · GDPR-friendly

Why it works

What your team gets with in-app surveys

Behavioral targeting

Surveys fire based on what a user just did, so you ask the right person at the moment they have something to say.

Open text, finally read

Free-text answers are themed automatically, so the richest part of every survey actually gets used.

Answers plus behavior

Every response is paired with that user behavior, turning a flat result into a finding you can act on.

What it handles

Unified, analyzed and surfaced, automatically

UserInsight unifies your sources, reads behavior and voice together, and surfaces the churn reasons, feature requests, friction steps and themes, each traced to the signals behind it.

  • Triggers surveys by behavior and segment
  • Themes open-text answers automatically
  • Pairs responses with real product usage
  • Cuts survey fatigue with smart targeting
  • Links every insight to its source answers
INSIGHT Surfaced

Top churn reason

Onboarding stalls before the first project

+12% churn frustrated

traced to 214 tickets + a 9% drop-off at onboarding step 3

1 Slack + Teams notifications 312
2 Bulk import from Asana 188
Usage + voice · unified Aggregate · no PII

Why UserInsight

One platform that fuses behavior and voice

Not an analytics tool that only shows the what, not a feedback repository that is blind to behavior. UserInsight joins both and surfaces the why, on aggregate consented data with no PII.

Unifies every source

Usage analytics, tickets, reviews, surveys and in-app feedback come together in one model, so behavior and voice finally live in the same place.

Surfaces the why

You do not write a query and wait. UserInsight tells you why churn moved and what to build next, ranked and quantified, the moment it changes.

Traced to evidence

Every insight links back to the specific tickets, reviews and events behind it, so you can click through and trust what you act on. No black box.

Good questions

Questions about in-app surveys

The form is the easy part. UserInsight targets each survey by behavior and then analyzes the answers for you, theming open text and tying it to usage. You get understanding, not just a stack of raw responses to read later.
Only if they are untargeted. Because surveys fire on the right behavior for the right segment, the right people see a relevant question at a sensible moment, which lifts response quality and lowers fatigue. It all runs on consented data with no PII exposed.

Explore more

More ways teams find the why with UserInsight

Stop guessing. See why users churn and what to build next.

Unify your usage data, feedback, tickets, reviews and surveys, and UserInsight surfaces the why, automatically. Aggregate and consented, with no PII.

See pricing

Unifies usage, feedback, tickets, reviews and surveys · traced to source · no PII