Kissmetrics Pricing 2026 and What Kissmetrics Costs per Month at Your Event Volume

Kissmetrics is free up to 100,000 events a month with three seats, then $99 a month on its Growth plan, which includes 500,000 events. Above that the price rises with volume: Silver starts at $299 a month at 2 million events, Gold at $500 a month at 5 million, and anything bigger is a custom quote. Annual billing takes a flat 20 percent off every tier. We read these figures on kissmetrics.io/pricing from a US connection on 9 October 2026.

How much does Kissmetrics cost?

For most small and mid-sized teams, Kissmetrics costs between $99 and $500 a month, or $79 to $400 a month on an annual plan. Where you land depends on one number, your monthly event volume, because Growth, Silver and Gold are the same product with the same features. Kissmetrics says so on the page: the only thing that changes between them is the price per event.

The pricing page shows two plan cards (Free and Growth) and a volume slider. The slider's numbers come from three formulas in the page code, which we read directly. Each tier has a monthly floor and a per-event rate above an included volume:

• Growth. $99 a month including 500,000 events, then $0.20 per 1,000 events.
• Silver. $299 a month including 2 million events, then $0.15 per 1,000 events.
• Gold. $500 a month including 5 million events, then $0.10 per 1,000 events.
• Custom. Above 5 million events a month, priced to your volume at a rate Kissmetrics says beats every published tier.

The slider picks whichever tier is cheapest at your volume. That is why the page marks "Silver wins here" at about 1.5 million events and "Gold wins here" at about 3.35 million: at those points the next tier's floor drops below the current tier's metered cost.

Kissmetrics pricing at your event volume

Here is what the formulas produce at common volumes, on monthly billing and on the annual basis, which is the same figure less 20 percent.

Two things in that table matter for a budget. First, Growth has a floor: at 250,000 events you still pay the full $99, so the effective rate is $0.40 per 1,000, twice the published $0.20. Second, the per-event rate falls only when you change tier. Inside Growth, every extra 1,000 events costs $0.20 no matter how many you send.

Does Kissmetrics have a free plan?

Yes, and it is new. The Free plan covers 100,000 events a month and three seats, with no card. It includes autocapture tracking, the AI chat and AI-built metrics, autoconfiguration, full CLI and API access, dashboards, metrics, live view and the core reports (funnels, cohorts and activity). What it leaves out is what you pay for on Growth: Populations (behavioral audiences reused as filters), the complex query builder, the full report suite (revenue, paths, A/B tests, people, campaign performance, LLM acquisition and product usage) and more than 30 integrations, including Mailchimp and Slack.

Most of the pages ranking for this query still say Kissmetrics has no free plan and only a 14-day trial. That was true of the older price list, and it is no longer true.

How Kissmetrics pricing changed from 2024 to 2026

The reason third-party pages disagree is that Kissmetrics has published four different price lists in about two years. We read archived copies of its pricing page to put them in order.

So the "$299 Silver and $499 Gold" figures in most comparison posts are real, but they describe the 2025 page. At the top end little has changed: 2 million events still cost $299 a month and 5 million about $500. The change is at the bottom, where a team sending under 2 million events now pays $99 to $299 instead of a flat $299, and a team under 100,000 pays nothing. The 2024 pay-as-you-go rate of $0.0025 per event, $2.50 per 1,000, was more than ten times today's Growth rate.

What counts as an event in Kissmetrics?

Any tracked action: a pageview, a signup, a purchase, a click. That definition matters more than the price, because Kissmetrics tracks with autocapture, which records pageviews and interactions without you tagging each one. A marketing site and app with 40,000 visitors a month who each view 8 pages and trigger 4 other actions sends about 480,000 events, just inside Growth.

If you go over your allowance, Kissmetrics says overages are added to your next invoice automatically, so tracking never stops. That is friendlier than tools that stop collecting data at the cap, but it means a traffic spike shows up on the bill. Check whether your contract sits on Growth or Silver as you approach 1.5 million events, because Growth overages are charged at $0.20 per 1,000 and Silver's floor is cheaper from there.

Is Kissmetrics cheaper than Mixpanel?

Below about 2 million events a month, no. Mixpanel's Growth plan gives the first 1 million events free and charges $0.28 per 1,000 after that, according to our September 2026 read of its pricing page. At 1 million events Mixpanel costs nothing and Kissmetrics costs $199 a month. At 2 million, Mixpanel is $280 and Kissmetrics $299.

Above that, Kissmetrics gets cheaper. At 3 million events Mixpanel is $560 a month against $449 for Kissmetrics Silver, and at 5 million it is $1,120 against $500 for Gold. On monthly billing the two cross at roughly 2.15 million events. With Kissmetrics' 20 percent annual discount the crossover moves down to about 1.75 million.

The products are not identical, so price is only half of the decision. Kissmetrics is built around people and the marketing lifecycle: identity resolution, campaign and revenue attribution and an LLM acquisition report that shows who arrives from AI assistants. Mixpanel is deeper on product analytics for engineering-led teams. Our Mixpanel pricing guide covers its add-ons and startup offer, and the Heap vs Amplitude vs Mixpanel pricing comparison sets Mixpanel's meter against two more event-based tools.

Is Kissmetrics worth it?

Kissmetrics is worth it for a marketing or growth team that wants to tie campaigns, signups and revenue to individual people without building a data pipeline, and that sends between 500,000 and a few million events a month. In that range the published price is predictable, there is no per-seat charge on the plans we read, and annual billing takes 20 percent off.

It is a weaker fit in two cases. A very early product sending under 1 million events will pay less on Mixpanel's free volume, as our guide to product analytics tools for startups shows. And a team whose spend is mostly paid media may only need ad channels, store data and revenue side by side, which a cross-channel marketing dashboard covers without event tracking at all.

Kissmetrics also sells the Accelerator, a done-with-you setup paid mostly on outcome: a free written assessment, a small deposit, then a success fee against a number agreed in advance. It publishes no price for it, so ask for the deposit and the fee structure in writing before you agree to the assessment.

What to ask Kissmetrics before you buy

• How many events will autocapture send for our site and app, before we add any custom events?
• If we start on Growth and grow past 1.5 million events, are we moved to Silver automatically or billed Growth overages?
• How many seats are included on Growth, Silver and Gold? Free lists three, and the June 2026 page said unlimited.
• Is the 20 percent annual discount applied to overages as well as the base fee?
• What is the Custom rate at our volume if we expect to pass 5 million events within the year?

What Kissmetrics will not tell you

Kissmetrics shows which campaign brought a customer, where they dropped out of a funnel and whether they came back. It does not tell you why they left. That reason is written down elsewhere: in support tickets, survey comments, cancellation answers and app reviews.

UserInsight reads those sources together, groups what customers say into themes, counts the accounts behind each one and ties it to product usage and churn, starting at $119.50 a month billed annually. Teams pair it with an event tool so the funnel shows where users drop and the feedback explains why. Our product analytics tools comparison shows how the two fit together.